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The Recreational
Vehicle Industry Association reported wholesale shipments of 15,700
units in June, down 33.2% from the same period in 2008. While RV
sales continue to be down significantly year-on-year, we continue to signs of a bottom in wholesale shipments
as year-on-year losses continue to lessen. June had an
uncharacteristically strong uptick from May.
According to the RVIA:
"As the current recession is expected to affect all sectors of the
economy, RV shipments are expected to be lower in 2009 as well. Credit
restrictions are causing RV buyers to delay purchases and RV dealers to
keep inventories low. Sales in 2009 will be affected by stringent credit
standards, falling employment, and continued declines in household
wealth and home prices. Dr. Curtin predicts 2009 shipments will total
130,100." We have seasonally spread the shipments over twelve months
(see chart below) and compare it with actual shipments from 2006 through
2008.
RV Investor has forecast wholesale
shipments below 100,000 in 2009 making it the worst year since 1980.
That translates to a retail sales value of below $5 billion, well below
the industry peak of $14.7 billion of 2006, assuming average sales
prices remain flat. However, the industry seems to be hanging much
tougher than we forecasted. Sometimes it's great to be wrong! |
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